Safe Fleet Law Enforcement
The tools that Safe Fleet offers for Law Enforcement are so crucial to the safety of officers and the community at large, it's important that the officers who use them trust the brand and understand who the people are behind the tools. In this video, we explore Safe Fleet's mission and how their understanding of Law Enforcement guides their ability to help protect and serve.
Bland. Dry. Factual but unengaging. This is how you could describe a lot of product videos out there. They tell you the "what" but they don't tell you the "why".
In this product overview for our client Safe Fleet, we aimed to go beyond the basic facts and tell more of a story that establishes an emotional connection between the viewer and the brand.
Releasing a teaser video is a great way to hype your brand while getting extra mileage out of your video budget. As part of a package of videos, we also delivered this teaser promo so that they had content to share while waiting for the other full-length videos to be completed.