With a variety of goals to meet – educating customers and inspiring investors – this video campaign was designed to meet Virtuix’s needs as they prepared for a round of fundraising and a wide product release.
Virtuix’s goals were to educate gamers about the product and its one-of-a-kind at-home use capabilities and raise investment through a Series B fundraising campaign as well as an equity crowdfunding campaign.
To attract gamers and early adopters, we created a Product Unveil video which highlights the use of the Omni One in the home, capturing the fun of the interaction in the room as well as across the Omni network.
The Series A fundraising video was updated from a previous version, which needed updated footage of the product as well as fresh interviews and investor information.
The Omni One Promo was designed for wider general use, with futuristic product demonstration and high-end motion graphics.
$16+ mil raised, 8,000 equity investors, 2,000 preorders, waitlist of 35,000 customers
CLIENT TESTIMONIAL
“We’ve been working with Cut To Create for all our major product videos since 2013. Zach and team are absolutely phenomenal to work with. Our Cut To Create videos have garnered millions of views online and have resulted in over $30 million of funds raised. Highly recommend.”
