Mitsubishi Caterpillar Forklifts of America wanted to put together a piece that showed off the capabilities and personality of the company so that potential customers and employees might have a better understanding of the MCFA culture and what they have to offer.
We visited the MCFA facility in Houston and interviewed employees from different areas of the company to try to capture the feel of the organization.
This footage was broken into individual employee features as well as a joint overview video.