Herobed was preparing to launch their new brand with a focus on the amazing things we can all do when we get quality sleep.
They wanted to explore how a simple thing like sleep can be the first step to making everyday heroes, like Glen & Laura.
For the main product intro video, we were responsible for scripting, coordinating a studio location in downtown Houston, casting voice over and on-air talent, and set styling.
For this brand promo video, Herobed wanted to show their commitment to supporting “everyday” heroes, like Glen and Laura. We interviewed them about their inspiring work at Camp Blessing and also interviewed Herobed reps in studio to learn more about the Herobed culture and the importance of quality sleep.
CLIENT TESTIMONIAL
“It’s easy to grab footage but they took that and turned it into something that touched the viewer in a profound way. Working with Cut To Create was terrific. They were incredibly professional in their approach and were truly partners in our process. These guys don’t just shoot and edit, they bring a great creative perspective to what they do and are always looking for ways to make the end result better. The video we now host on our website has increased social shares, time on site statistics, and minimized bounce rates. My biggest compliment for them however is their ability to tell a story… Not everybody can do that!”
Studio
Glen & Laura’s Story
Studio Product Shoot
Studio Product Shoot
Studio Product Shoot
Studio Interview Shoot