Leadership at the company wanted to produce an introduction to their business philosophy as well as personable introductions of themselves. This included communicating their commitment to quality, innovation, and client satisfaction. Lead Construction has built some beautiful spaces, so it was not hard to make them look good, but some good ol FPV drone footage really made the visuals sing on this one!d
Lead Construction knew what they wanted to communicate in this video, and we helped turn that information into an actionable script that would be succinct and effective. Since we were not using professional voice over talent, it was important to keep the script manageable and natural to the company’s leadership representatives.
FPV drone footage came in clutch on this shoot, allowing the viewer to fly through Lead Construction’s beautiful facilities. Because the video has a wide audience, we wanted to capture a variety of location styles.
The addition of 3D motion graphics which appear as if floating within the footage help punctuate key messaging and adds the final polish to this short overview video.